How to increase your site’s visibility to your members and future members!

Here at Share the Practice, we are going to start a regular blog post series where we give out tips and educational information on how to keep your website current and up to date. Our goal is to help each site become the best it can be through easy and applicable actions that any member can act upon. So, let’s get started!

Here is an insider’s look at creating a fun place for your visitors to keep coming back to.

Your front page is the window to your church and you want to convey a warm open feeling that people will want to keep searching and click on all your links. A way to do that is by having: Pictures

Here are some suggestions for good photos for your site:

Open arms welcoming you to their site/church

Smiling people saying this is a great place to be!

Sunday School kids actively listening and participating

Group photos in front of church or reading desk

Outside shot of church with plants if possible

Adding fresh content to your site

Posting events shows that your church is alive and people attend

Create an atmosphere where people will come back to see what’s next

If there is a local event, even if it’s not church based, consider letting your community know about it

Lectures, Talks, Timmy’s baseball game, Sarah’s dance recital

Calendar of Events

Let’s your audience plan ahead

Shows congregation that you are forward thinking

The more you can involve your church with the site, the more it becomes a useful tool. Educating your church is a good thing. Have fun with it, we are the ones who get to shape the future of our church!

So, what do you do if you don’t have events coming up? Create them! Get active within the church. Potlucks at the park, car wash with the Sunday School kids, Ice cream after Wednesday night church (always a favorite of mine). Our churches are alive with activity and we need to let the members know and have a place they can come back to incase they miss church on Sunday and Wednesday.

Have any ideas of your own? Please share them in the comments below!